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Privacy Policy

CompareTyres.com ("Compare Tyres") is owned and operated by eCompare Ltd, Registered in England & Wales, whose company registration number is 11155291 and whose registered address is Platt Barn, Bullen Farm, Bullen Lane, Tonbridge, TN12 5LX, United Kingdom.

Compare Tyres is committed to protecting your privacy. In doing so, we observe all relevant data protection legislation and are committed to protecting and respecting your privacy and rights. We act as “Data Controller” in respect of the information gathered and processed by this website.

What information do we collect about you?

In general terms, Compare Tyres seek to collect information about you so that we can:
— analyse referred orders that you may make on our Partner websites;
— provide high-levels of customer care and support;
— communicate with you effectively so that you don't miss out on great promotions and competitions.

The information that we need for these purposes is known as your “personal data”. This includes:

  • Basic profiling data including information such as: details of your purchase i.e. order value, the type of fitting that you have booked and the way in which you made your purchase. None of your payment information is stored or collected by us. If you complete an order on a Partner's website via a referral from CompareTyres.com, the transaction is handled on the Partner's website and no payment information is shared with CompareTyres.com. All our Partner websites are fully SSL encrypted and PCI compliant.
  • Product and services that you have purchased from our Partners, or that you have shown an interest in.
  • Vehicle information such as the make and model of your car, age, the suggested tyres for that vehicle.
  • Marketing and analysis data that identify your communications preferences, when we have communicated to you in the past, whether you engaged with or clicked on any links within those communications, the channels that you used to visit our website. We also analyse data to decide how best to communicate to you, and to send offers that we think you will be interested in.
  • Information bought or leased from 3rd parties such as via the UKVehicleData API, which provides us with details about your vehicle to improve the experience that you have on our website, and to provide you with relevant products at a time when you will be interested in them.
  • Other Profile data including when and what you purchased from our Partners, your preferences, any feedback from you and survey responses.
  • Technical data such as the device that you use to visit our website, your internet protocol (IP) address, browser type and version, browser plug-in types and versions, operating system and platform.
  • Insights about you and our customers that is gained from deriving, processing and analysing the data outlined above.

How is data collected?

We collect this data in a number of different ways. For example, you may provide it to us directly when filling in forms on this website, or when corresponding with us by telephone, e-mail or letter. Please also be advised that by using this website, we will not be collecting any special categories of data about you (i.e. data about your ethnicity, religion, health, sexuality etc).

When you visit this Website, cookies will be used to collect information about your visit such as the pages you viewed or searched for, page response times, download errors etc. We do this so that we can measure our website’s performance and make improvements in the future. Cookies are also used to enhance this website’s functionality and personalisation, which includes sharing data with third party organisations. Read our full Cookie Policy statement here.